Retargeting non-opening email contacts through Ads

  • Acquisition

Most companies have around 70% of their customer base which reacts very little to emails. Obviously, the reactivation channels must be diversified, but it is not always easy in practice.

All CRM / Marketing Automation tools do not allow you to reactivate non -email openers via an ADS campaign.

With Octolis, it becomes very simple. In a few clicks, you can:

  • Create a segment of contacts that have not opened an email for some time (+ other criteria based on other data sources)
  • Synchronize this audience with Google/Facebook Ads.

Synchronization takes place in almost real time.
Whenever a contact enters the definition of the segment, it will be added to the ADS Google / Facebook audience.

⭐⭐ Acquisition
Data sources
  • Customer
  • Transactions
    Google / Facebook Ads

Can’t wait to see
Octolis in action?

Please get in touch for demo and trial version access.